Free listener library

Free GTM Event Listener Codes for Forms and Booking Tools

Copy-paste Google Tag Manager listeners that fire a clean dataLayer event when a form is sent or a call is booked. The basic code is free. Need full attribution data for Meta CAPI, Google Ads Enhanced Conversions and GA4? Ask for the advanced version.

1free listeners ready
2versions: basic and advanced
GTMno plugin or form changes
How it works

How to use a free GTM listener

  1. 1

    Pick your platform

    Open the listener for the form or booking tool on your site.

  2. 2

    Copy the free code

    Paste it into a Custom HTML tag in Google Tag Manager, firing on All Pages.

  3. 3

    Add a Custom Event trigger

    Use the event name shown on the page, then attach your GA4, Google Ads or Meta tags.

  4. 4

    Test and publish

    Send a test entry in GTM Preview, check the event shows, then publish.

Compare

Basic vs advanced listener: which one do you need?

The basic code is enough to count leads in GA4. If you run Meta, Google Ads or TikTok ads and want them to find more buyers like your leads, you need the advanced data.

What you getBasic FreeAdvanced Paid
Fires only on a successful submit or bookingYesYes
Form or platform ID in the dataLayerYesYes
UTM source, medium, campaign, term and contentNoYes
Ad click IDs (gclid, wbraid, gbraid, fbclid, ttclid, msclkid)NoYes
SHA-256 hashed email, phone and nameNoYes
First-party cookies (_fbp, _fbc, _ga, _gcl_aw)NoYes
Device, browser and visitor locationNoYes
event_id for Pixel and CAPI deduplicationNoYes
Ready for Google Ads Enhanced Conversions and Meta CAPINoYes
Install help from MD NiamulNoYes

Need the advanced version, or a platform that isn’t listed?

Every advanced listener comes with the code, a PDF guide, a GTM import file and a setup video. Pick how much help you want.

Advanced code

You install it yourself

$89$100one-time
  • Advanced listener code, licensed to you
  • PDF setup guide: variables, triggers and tags
  • GTM import file: tag, trigger and variables in one go
  • Step-by-step setup video in your client portal
  • Free updates when the platform changes
Most popular

Code + setup call

We set it up together

$179$200one-time
  • Everything in Advanced code
  • 30-minute setup help on WhatsApp or a booked call
  • I check your GTM Preview and fix what does not fire
  • GA4, Google Ads and Meta tags explained step by step

Done for you: GA4 + Google Ads

I install and test it

$299one-time
  • Everything in Advanced code
  • I install the listener in your GTM
  • GA4 key event with the lead or booking details
  • Google Ads conversion with Enhanced Conversions
  • Tested in GTM Preview, GA4 DebugView and Google Ads

Done for you: full server-side

Browser + server tracking

$449$500one-time
  • Everything in GA4 + Google Ads
  • Meta Pixel + Meta Conversions API with event_id deduplication
  • Server-side GTM on Stape.io
  • Consent Mode v2 check
  • Tested in Meta Test Events and GA4 DebugView

Stape.io plan paid separately

Need a different kind of tracking?The packages above are for GTM event listeners. I also set up ChatGPT Ads conversions, Meta CAPI, TikTok Events API, Microsoft and LinkedIn Ads, offline CRM conversions (HubSpot, GoHighLevel, Salesforce), Shopify and WooCommerce server-side tracking, and Looker Studio reports.

Server-side: Server-side tracking runs on Stape.io. The Stape plan is not included: you pay Stape directly (they have a free plan for small sites). I set it up on your account. Get Stape (global) · Stape EU server

One-time prices in USD. You pay me directly and get an invoice in your client portal.

Platform not listed yet? Message me and I will build it.

Already bought the advanced code? Get it in your client portal.

FAQ

GTM event listeners: common questions

What is a GTM event listener?

It is a small piece of JavaScript you add to Google Tag Manager as a Custom HTML tag. It waits for a form, booking tool or chat widget to report a success, then pushes an event into the dataLayer. You use that event as the trigger for GA4, Google Ads, Meta and other tags.

Why not just use the GTM form submission trigger?

The built-in trigger misses most modern forms. Forms inside iframes, AJAX forms and booking widgets never send a normal submit event, and some send one even when the form has errors. A listener hears the platform’s own success signal, so you count real leads only.

Are these listener codes free?

Yes. Every basic listener on this page is free to copy, download and use on your own or your clients’ sites.

What does the advanced version add?

UTM values, ad click IDs, SHA-256 hashed email and phone, first-party cookies, device and location data and an event_id. That data raises Meta Event Match Quality, helps Google Ads Enhanced Conversions match more leads and keeps your attribution correct.

How do I get an advanced listener?

Message me on WhatsApp, book a call or use the contact form. It is a paid, one-time purchase, and I can install it for you.

My platform is not listed. Can you build it?

Yes. Tell me the form or tool you use, and I will build the listener or add it to the library.

🚀 Need Help With Advanced Form Tracking Setup?

💬 Want this implemented without mistakes?

I’ve completed 850+ projects for 600+ businesses and 15+ agencies, helping clients generate $11M+ in revenue with accurate client-side & server-side tracking and business automation.

⮏ My core services include:

⨭ GoHighLevel Automation — build CRM pipelines, WhatsApp automation, AI voice workflows & automated follow-ups end-to-end.
⨭ AI Agent Automation — deploy AI chatbots & agents for 24/7 lead qualification and support.
⨭ Paid Ads Management — Google Ads, Meta Ads.
⨭ Full Stack SEO/GEO/AEO Manager.
⨭ CRO-Focused Web Development — Landing Pages on WordPress, Shopify, Wix, Squarespace.
⨭ Google Tag Manager (GTM) — manage data layers & (Marketing platform Tag, Trigger & Variables).
⨭ Custom Code by GTM — HTML, CSS & JavaScript for advanced marketing platform tracking.
⨭ Server-Side Tracking — recover data lost to ITP & ad blockers (Official Stape Partner).
⨭ Google Analytics 4 (GA4) — visualize customer journeys.
⨭ Multi-Channel CAPI — Facebook, TikTok, Pinterest & Snapchat Conversion API & Klaviyo email marketing tools.
⨭ Third Party Checkout Conversion Tracking — Shopify, Stripe, GoKwik, Shiprocket, PayPal or more.
⨭ Google Consent Mode (GCM) — maintain GDPR compliance.
⨭ Marketing Automation — streamline workflows (Zapier/n8n/Make).
⨭ CRM Conversion Tracking — link offline sales to ads.
⨭ Tag Management — GTM & Third-Party Checkout Tracking.
⨭ Offline & CRM Tracking — HubSpot, Salesforce, Zoho, Pipedrive, Odoo, Webhook & Sheet.
⨭ Advanced Analytics — GA4, Google Looker Studio & BigQuery (SQL) for deep data visualization.

If you want your Form Tracking done right the first time, message me.