Google Tag Manager

Custom dataLayer Event Tracking in GTM

dataLayer events

Custom dataLayer events built in Google Tag Manager and mapped to GA4 events and ad platform conversions.

Custom dataLayer Event Tracking in GTM

🚀 Need Help With Advanced Google Tag Manager Setup?

💬 Want this implemented without mistakes?

I’ve completed 850+ projects for 600+ businesses and 15+ agencies, helping clients generate $11M+ in revenue with accurate client-side & server-side tracking and business automation.

⮏ My core services include:

⨭ GoHighLevel Automation — build CRM pipelines, WhatsApp automation, AI voice workflows & automated follow-ups end-to-end.
⨭ AI Agent Automation — deploy AI chatbots & agents for 24/7 lead qualification and support.
⨭ Paid Ads Management — Google Ads, Meta Ads.
⨭ Full Stack SEO/GEO/AEO Manager.
⨭ CRO-Focused Web Development — Landing Pages on WordPress, Shopify, Wix, Squarespace.
⨭ Google Tag Manager (GTM) — manage data layers & (Marketing platform Tag, Trigger & Variables).
⨭ Custom Code by GTM — HTML, CSS & JavaScript for advanced marketing platform tracking.
⨭ Server-Side Tracking — recover data lost to ITP & ad blockers (Official Stape Partner).
⨭ Google Analytics 4 (GA4) — visualize customer journeys.
⨭ Multi-Channel CAPI — Facebook, TikTok, Pinterest & Snapchat Conversion API & Klaviyo email marketing tools.
⨭ Third Party Checkout Conversion Tracking — Shopify, Stripe, GoKwik, Shiprocket, PayPal or more.
⨭ Google Consent Mode (GCM) — maintain GDPR compliance.
⨭ Marketing Automation — streamline workflows (Zapier/n8n/Make).
⨭ CRM Conversion Tracking — link offline sales to ads.
⨭ Tag Management — GTM & Third-Party Checkout Tracking.
⨭ Offline & CRM Tracking — HubSpot, Salesforce, Zoho, Pipedrive, Odoo, Webhook & Sheet.
⨭ Advanced Analytics — GA4, Google Looker Studio & BigQuery (SQL) for deep data visualization.

If you want your Google Tag Manager done right the first time, message me.