Check Your Landing Page, Keywords, Quality Score Factors, Ad Copy and Tracking in About a Minute
Paste your website link or your keywords and get a free Google Ads audit. The tool checks your landing page experience, keyword relevance, Quality Score factors, ad copy and conversion tracking, shows the results in a live dashboard and gives you an Excel report to download or receive by email. Add your own Google Ads reports to see your real CTR, Quality Score and search terms.
Enter your website, your keywords, or both. Results appear in a live dashboard in about a minute.
Get the full Excel audit in your inbox.
This tool checks what can be seen from outside. A manual audit looks inside your Google Ads account: campaigns, bidding, budgets, conversion tracking and wasted spend.
Eight areas that decide how much you pay per click and how many clicks turn into customers.
Mobile speed measured live by Google PageSpeed Insights, Core Web Vitals, HTTPS, mobile setup, calls to action and ways to convert.
How well your page matches each target keyword, the phrases your page is really about, suggested match types and ad group structure.
Your real Quality Score and its three components when you upload your keyword report, plus estimated factors from your website.
Click-through rate, cost per click, conversion rate, low CTR keywords and keywords that spend money without converting.
Exact, phrase and broad match mix, keywords per ad group, oversized ad groups and keywords with no impressions.
Search terms that waste budget, negative keyword candidates and converting searches you should add as keywords.
Up to 15 headline and 4 description ideas within Google’s character limits, built from your own page and keywords.
Google tag, Tag Manager, Google Ads conversion tag, GA4, consent setup and signs of server-side tagging.
Three steps, about one minute, no sign-up.
Paste the landing page your ads send people to, add the keywords you bid on, or both. To see real account numbers, add your Google Ads exports.
It reads your page, runs a live Google speed test, compares the page with your keywords, checks tracking tags and analyses any reports you uploaded.
Results appear in a dashboard with a score for each area and a list of priorities. Download the Excel report or have it emailed to you.
A Google Ads audit is a structured review of your advertising account and the pages your ads lead to. Its purpose is to find where budget is being wasted and where results can be improved: keywords that do not convert, search terms that should be blocked, ads that do not match the search, slow landing pages and conversion tracking that does not record sales properly.
Most accounts drift over time. New keywords are added, match types loosen, old ads stay live and tracking breaks after a website update. A regular audit catches these problems before they cost you another month of spend.
From your website alone, a tool can check landing page experience, keyword-to-page relevance, ad copy ideas and tracking tags. It cannot see your real click-through rate, Quality Score or search terms, because that data only exists inside your Google Ads account.
That is why this tool lets you add your own Google Ads reports. With them, it shows your actual CTR, Quality Score, keyword ratio and wasted search terms. Without them, it clearly labels anything that is an estimate.
Quality Score is a 1 to 10 rating Google gives each keyword. It is based on three things:
A higher Quality Score usually means a lower cost per click and better ad positions. This audit tool measures the landing page part directly, estimates ad relevance from how well your page matches your keywords, and reads the real score from your keyword report when you upload it.
The tool gives you a fast first look. A manual audit by a specialist goes inside the account.
| What is checked | Manual audit by MD Niamul | Free audit tool |
|---|---|---|
| Landing page speed and experience | Included | Included |
| Keyword to landing page relevance | Included | Included |
| Headline and description suggestions | Written for your offer | Included |
| CTR, Quality Score and search terms | Directly in your account | With your uploaded reports |
| Tracking tags on the page | Included | Included |
| Conversion tracking tested end to end | Included | Not possible from outside |
| Campaign structure, bidding and budgets | Included | Not included |
| Enhanced conversions and offline conversions | Included | Not included |
| Call to walk through the findings | Included | Not included |
See in plain English whether your ads and landing page are set up to convert, before spending more.
Get a quick health check and an Excel action plan to share with your team or agency.
Audit a prospect’s landing page and keywords in a minute before a sales call.
Works for online stores, service businesses, local companies and software products.
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“I had an excellent experience working with MD on my Google Ads account. Everything was set up perfectly and worked smoothly without any issues or troubleshooting needed. His expertise and attention to detail made the whole process effortless.”
“I worked with Niamul on multiple Google Analytics projects and was impressed by his expertise and precision. He has a strong grasp of tracking, reporting, and optimization, always ensuring accurate insights. He is proactive, reliable, and easy to collaborate with.”
“MD Niamul is extremely skilled. He fixed my Shopify, Google Analytics, and Google Ads conversion tracking perfectly. Everything works exactly as it should now, and he even added an extra data layer, which was very helpful. Outstanding service, fast delivery, and highly recommended.”
“Reliable, knowledgeable, and truly trustworthy. I’ve been working with Niamul for over a year, and he consistently delivers exceptional results across all analytics tasks. His expertise, communication, and commitment make him my go-to specialist for tracking, measurement, and data accuracy.”
“MD N delivered flawless Meta Pixel, CAPI, and server-side tracking. He understood our goals quickly, explained everything clearly, and ensured full transparency. Communication was smooth, updates were consistent, and the results improved our data accuracy and ad performance.”
Five-star reviews from businesses and agencies in the USA, Canada, UK and Australia.
Read All ReviewsYes. The audit, the dashboard and the Excel report are free, with no login and no payment details.
No. The tool never connects to your Google Ads account. It scans your public web page, and if you want real account numbers you can upload report files that you export yourself.
No tool can. Click-through rate, Quality Score and search terms only exist inside your Google Ads account. From a website link, the tool checks landing page experience, keyword relevance, ad copy and tracking tags. To see your real CTR, Quality Score and search terms, upload your Google Ads reports.
The Search keywords report, the Search terms report and the Ads report, as CSV or Excel files. For Quality Score, add the Quality Score, Exp. CTR, Ad relevance and Landing page exp. columns before you download the keyword report.
Your report files are read inside your browser and are not stored on our server. If you ask for the report by email, the finished Excel report is sent to our server so it can be emailed to you.
The tool runs a live mobile test with Google PageSpeed Insights for speed and Core Web Vitals, then reads your page for HTTPS, mobile setup, title, headings, calls to action, forms and trust signals.
It uses the headings, calls to action and description from your own page, combined with your keywords, and keeps every headline within 30 characters and every description within 90. Check each line matches your real offer before using it.
A summary with scores, an action plan in priority order, landing page checks, keyword relevance and ad group suggestions, ad copy, tracking checks, and your account keyword and search term analysis if you uploaded reports.
Yes. It works for any public website. Keyword analysis works best for English pages and also handles French, German and Italian.
Start with the high priority items in the action plan. If you want help, request a manual Google Ads audit and I will review your account and conversion tracking with you.
I am MD Niamul, a Google Ads and conversion tracking specialist. If the free audit shows problems, I can review your account, fix your tracking and give you a clear plan to stop wasted spend.